Services
Marketing Strategy & Planning
- Customer Personas – gain clarity about who are your customers and what is important to them
- Competitor Analysis – identify the alternative solutions your prospective customers are also considering
- Marketing Strategy – explore different options to differentiate your product against your competitors
- Marketing Plan – develop a blueprint for your key marketing messages and an action plan
Copywriting & Content
- Website refresh – update your web copy to better target your ideal customer
- Web copy for a new site – write brand new content for an upcoming product launch or new business area
- Email Marketing – captivate current and potential customers and build trust
- Case Studies – showcase how your products have helped your customers improve their business
Search Engine Optimization (SEO)
- Google Analytics & Google Search Console – get insight into your website visitors and the search terms they use
- Content Audit - evaluate whether your current content and web pages align with your marketing goals and utilize SEO best practices
- Keyword Research – identify relevant keywords to use in your copy and content so that your business and solutions get found
- Content Strategy & Planning – determine what content your prospects need at each stage of the sales funnel, and map out a plan to develop them
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